BACHELOR OF BUSINESS (HONS) INTERNATIONAL BUSINESS & MARKETING

KPT/JPS (R/340/6/0408)) (A9968) 07/19
INTAKE: MARCH, AUGUST
 
This International Business and Marketing bachelor degree programme is designed to equip students with in-depth understanding of core concepts, practices and techniques of conducting business across the world, with a strong focus on marketing functions in organisations with international operations.

In addition to a solid grounding in business, this international business and marketing degree programme focuses on the development and delivery of an international business & marketing plan. This includes the ability to understand customers’ needs and ensure customers’ satisfaction, making it a key element to the success of any business.
 
3-YEAR PROGRAMME



 
Find out more about your programme by talking to our friendly education counsellors.