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BUSINESS INTELLIGENCE AND ANALYTICS: BACHELOR OF INFORMATION TECHNOLOGY (HONS)

KPT/JPS (R/481/6/0280) (MQA/FA 2538) 04/23

Business Intelligence and Analytics (BIA) is the study of techniques and tools to gather information, organise data and interpret it to support business decision making. Upon completion of this specialization /extension, students should be able to find new insights from visualization, maximize the business value of social media data and integrate analytics into marketing strategy for delivering customer value.

SUBJECTS TAUGHT

CAREERS AND PROSPECTS

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This specialisation is offered as an option as part of the Bachelor of Information Technology (Hons). Click below to learn more about the programme.