proPassion Communications is a Public Relations (PR) consultancy managed by the final year degree students from Taylor’s School of Media and Communication. Inaugurated in 2008 as a project under Taylor’s Diploma in Communication programme, the consultancy is now a part of the “Public Relations and Events Consultancy” module in the Bachelor of Mass Communication (Hons) with Public Relations majors.

The collaboration between proPassion and partnered companies ensures a win-win situation, where the consultancy has already garnered successful events under its belt – having collaborated with local and international clients.


proPassion Communications is committed to two key principles: passion and professionalism.

The services provided by proPassion Communications are:

  • public relations campaigns
  • branding campaigns
  • marketing communications
  • event management



“The proPassion team was dynamic and fun, constantly making them a pleasure to work with on collaborative projects. During the launch of YUBERACTIVE.ASIA, the team put together an electrifying event showcasing their unique creativity. The level of commitment and energy the team brought to the events served well to demonstrate that they were certainly more than just a student-led consultancy- they were professionals.”

Patrick Wee

“Working with the proPassion students from Taylor’s was a great eye-opener. It was incredible that with such a short timeline, the teams were able to work with tremendous discipline to accomplish the various goals set. It was good to see the students work on a live project which gave them an insight into the real world. I hope to see as many of them show their true potential and rise in this exciting industry of communications, PR and events. Well done proPassion!!”

Michael Lim
Managing Director of Kyanite. Tv / Big Fish Media Sdn Bhd

“proPassion students impressed me with their dedication and work ethics. They didn't hesitate to go the extra mile to achieve the goals despite the short time frame. We are very happy to be able to work with them and to provide them an opportunity to gain hands-on experience before entering the workforce. We hope the Shopee project will provide them an experience worth sharing with their peers and something they will remember for many years to come. The first Shopee Spree idea was proposed by the students and we are more than happy to continue using the Shopee Spree label for our future events. We just wrapped up Shopee Spree 2.0. Keep it up, proPassion!”

Rachel Tan
Marketing Lead of Shopee Malaysia

“It has been a great opportunity to work with proPassion and I am extremely pleased with the work done by the students. They have all demonstrated a great deal of excellence towards their work. Well done!”

YBhg Dato' Victor Lo
COO of Escape Room

“The proPassion team did a good job for our official mall opening campaign, “Lights! Camara! Action!”. We were impressed with the level of professionalism and the students’ ability to respond positively and swiftly to feedback.”

Michael Chee
General Manager of ENCORP Strand Mall

For more information, please click here.