The pursuit of a Master of Business Administration (MBA) degree has traditionally been viewed as a cornerstone for professionals aiming to scale the heights of their careers. Roles such as project managers and marketing managers, among others, have long sought out this advanced degree as a means to not only enhance their skills but also to significantly boost their career prospects. However, the advent of online learning, coupled with the exigencies brought about by the global pandemic, has catalysed a profound transformation in the landscape of higher education. This shift has seen online study options, once regarded as peripheral, burgeon into a mainstream choice for many, including those pursuing prestigious degrees like the MBA.
As the digital revolution reshapes the way we access and engage with higher education, it prompts a re-evaluation of the MBA's value and relevance in an era where knowledge is increasingly democratised through the internet. This first part of our two-part article series delves into these considerations, setting the stage for a deeper exploration of how online and traditional MBA programmes compare.