Discover a world of research opportunities in the Faculty of Social Science and Leisure Management, where hospitality, food studies, education, communication, and more converge. Explore diverse research initiatives shaping the future of these vibrant fields and beyond.

RESEARCH GROUPS
ACTIVE RESEARCH GRANTS

Tourism Policy and Planning

Tourism Policy and Planning

Focus areas
  • ASEAN and regional tourism studies
  • Tourism policies, trends and future directions
  • Tourism planning and development
  • Market research on market segments and future trends
  • Tourism contribution to national economy
  • Safety, security and protection of key destination
  • Tourism and Transportation
  • Cultural and heritage tourism
Key Experts
  • Datuk Seri Victor Wee 
  • Dr Toney K. Thomas
  • Dr Suresh Kannan
Urban Tourism

Urban Tourism

Focus areas
  • Tourism in urban areas
  • Technology and social media in hospitality and tourism
  • Science, technology and innovation for inclusive tourism
  • Virtual/Augmented/Mixed reality in tourism and hospitality
  • Customer experiences, service quality and satisfaction in hospitality and tourism  
Key Experts
  • Dr Rokhshad Tavakoli
  • Dr Padma Panchapakesan
  • Dr Jeetesh Kumar
  • Dr Kandappan Balasubramanian
Sustainable Tourism

Sustainable Tourism

Focus areas
  • Sustainable tourism development-Ecotourism, CBT, green tourism
  • Green technology for tourism industry
  • Destination planning, development and management
  • Socio-cultural impacts of tourism
  • Productivity and innovation
  • Leadership, management and governance
Key Experts
  • Dr Seyyed Mostafa Rasoolimanesh
  • Dr Sundari Ramakrishna  
  • Dr Elise Wong Man Ling
  • Dr Jiseon Ahn
Digital Futures

Digital Futures

Focus areas
  • To promote research and collaboration in the following areas: learning spaces,digital literacies, flipped and blended learning, online assessment, augmented and virtual learning
Key Experts
  • Lim Chee Leong (SoED)
  • Dr. Jasmine Jain (SoED)
  • Prof Michael Keppell (SoED)
  • Nur Hannah Mansur (eLA)
  • Chiew Boon Thian (SHTE)
  • Dr Mathana Amaris Fiona (SoED)
  • Kandappan Balasubramaniam (SHTE)
  • Kannan Vijayan (TDS)
  • Mike Choong WK (TDS)
  • Nurhanim Hassan (eLA)
  • Clarence Lim (CLCS)
  • Azeem (SLAS)
  • Wong Yau Hsiung (SLAS)
  • Tee Wee Jing (SoCIT)
  • Norji binti Nasir (TDS)
  • Sujata Krishnan (CLCS)
  • Enna Ayub (eLA)
Curriculum and Pedagogy Futures

Curriculum and Pedagogy Futures

Focus areas
  • To promote research and collaboration in the following areas: Productive pedagogies, critical pedagogies, multiliteracies, capacity building and development, discipline pedagogies, innovative practices in education. 
Key Experts
  • Dr. Logendra Stanley Ponniah (SoED)
  • Prof Moses Samuel (SoED)
  • Dr Lim Chong Hin (SoED)
  • Dr.Jasmine Jain (SoED)
  • Dr.Tan Shin Yen (SoED)
  • Douglas Tong (SoE)
  • Dr Prabal Bhargava (SoM)
  • Dr. Benjamin S.P. Earnest (SoM)
  • Dr Anitha Ponnupillai (SoM)
  • Jason Turner (TBS)
  • Indraselvi Pararajasingham (TC)
Transformational Leadership and Influence

Transformational Leadership and Influence

Focus areas
  • To promote research and collaboration in the following areas: Leadership development, executive leadership, emerging leaders, leadership and organisational effectiveness
Key Experts for Innovative Media and Technology
  • Prof Dr Pradeep Nair
  • Dr Win Min Thein (SoM)
  • Dr Wong Ching Lee (SBS)
  • Dr Sree Kala Nair (TCHT)
  • Dr Tham Sheh May (SBS)
  • Dr Azadeh Ghadimi (SoE)
Media Policy, Industries and Audiences

Media Policy, Industries and Audiences

Focus areas
  • Media Policy, Industries and Audiences research is concerned with the critical analysis of media policy, regulation, political communications, the creative industries, journalism and issues connected with media and democracy. Focus is also the media audiences i.e. on people's interpretative engagement with different media genres etc
Key Experts for Reputation management building through CSR in higher learning institutions

TIRGS-ERFS

RM11,500.00

  • Dr. Tan Poh Ling
  • Dr. S. Mostafa Rasoolimanesh
Key Experts for RWomen in the 14th General Election: A comparative framing analysis of Malaysian media

TIRGS-ERFS

RM18,000.00

  • Usha Devi Rajaratnam
  • Dr. Nicole Yang Lai Fon
Digital Media And Social Networks

Digital Media And Social Networks

  • Digital media and social networks explores the development, diffusion, uses individual and collective, social, political and economic impact of digital information and communication technologies, network and systems. This includes research on social media and related apps.
Key Experts for The influence of peer engagement among Malaysian youths on voting behaviour through post-GE14 social media uses and gratifications

TIRGS-ERFS

RM15,600.00

  • Dr. Nurzuhan Hassim
  • Dr. Kannan Loganathan

Transformations in News Reporting Practices: An in Depth Qualitative Study of Social Media Usage Among Malaysian Newspaper Journalists

Transformations in News Reporting Practices: An in Depth Qualitative Study of Social Media Usage Among Malaysian Newspaper Journalists

Key Person In Charge
  • Kannan Loganathan
  • Assoc. Prof. Dr. Ramachandran Ponnan
  • Assoc Prof. Dr. Ali Salman
The Implications of National Policy Strategies, Pedagogical Approaches and Funding Model on Sustainable Development of Moocs in Malaysia

The Implications of National Policy Strategies, Pedagogical Approaches and Funding Model on Sustainable Development of Moocs in Malaysia

Key Person In Charge
Application of Technology Acceptance Model (TAM) To Investigate Students Acceptance of Mooc at Taylor’s University

Application of Technology Acceptance Model (TAM) To Investigate Students Acceptance of Mooc at Taylor’s University

The Cultural Fit: Role of Culture in Work Environment of Malaysian SMEs

The Cultural Fit: Role of Culture in Work Environment of Malaysian SMEs

Key Person In Charge
  • Dr. Sivapalan A/L V. Selvadurai (UKM)
  • Dr. Wong Shiet Ching (Heriot-Watt University Malaysia)
Satiety-Enhancing and Satiation-Enhancing Food and Beverage Model Development as Weight Management Regime in Asian Population

Satiety-Enhancing and Satiation-Enhancing Food and Beverage Model Development as Weight Management Regime in Asian Population

Asian Food Barometer

Asian Food Barometer

Key Person In Charge
Food, Cultures and Health

Food, Cultures and Health

Cultural and Economic Drivers of Protein Transition in SE Asia: Focus on Malaysia and Indonesia

Cultural and Economic Drivers of Protein Transition in SE Asia: Focus on Malaysia and Indonesia

Key Person In Charge
Innovative Technique in Studying Contextual Eating Behaviour

Innovative Technique in Studying Contextual Eating Behaviour

Key Person In Charge
Virtual Tourism in 3D Virtual Worlds

Virtual Tourism in 3D Virtual Worlds

Shaping and Promoting a Healthy Lifestyle Through Real-Time Monitoring Technology and Food Legislation

Shaping and Promoting a Healthy Lifestyle Through Real-Time Monitoring Technology and Food Legislation

CONTACT US

Centre for Research Management

Adeline Yong Sui Yen

Director

crm@taylors.edu.my

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