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BACHELOR OF BUSINESS (HONS) INTERNATIONAL BUSINESS & MARKETING

KPT/JPS (R/340/6/0408) (A9968) 07/19

This programme is designed to equip students with in-depth understanding of core concepts, practices and techniques of conducting business across the world, with a strong focus on marketing functions in organisations with international operations.

Ultimately, this programme will groom graduates with an innovative mindset who see dynamic business environments as opportunities, and are trained to make strategic marketing decisions in such environments.

2019 INTAKES:

  • 1st April
  • 26th August

 

3-year

programme

6-month

internship

Dual Award

UWE, United Kingdom or QUT, Australia

REQUIREMENTS

PREREQUISITES

*All information is subject to change. The above entry requirements serve as a guideline. Readers are responsible to verify the information by contacting the university’s Admissions Department.

ENTRY REQUIREMENTS

Taylor’s Business Foundation (TBF)

Pass with min. CGPA 2.00

Taylor’s Foundation in Arts (FIA)

Pass with min. CGPA 2.00

Taylor's Diploma in Business (DIB)

Pass with min. CGPA 2.00

Sijil Tinggi Persekolahan Malaysia (STPM)

Min. CC with CGPA 2.00

Unified Examination Certificate (UEC)

Pass with min. 5Bs

South Australian Matriculation (SAM)/SACE International

Min. ATAR 60

Canadian Pre-University (CPU)

Min. average of 60% in 6 subjects

International Baccalaureate (IB)

Min. 24 points and above in 6 subjects

Monash University Foundation Year (MUFY)

Min. 255 / 400

Note: Candidates without a pass in Mathematics and English at SPM level or its equivalent may be admitted if the STPM / Matriculation / Foundation / Diploma programme contains subjects in Mathematics and English that are equivalent and achieved higher at SPM level.

*All information is subject to change. The above entry requirements serve as a guideline. Readers are responsible to verify the information by contacting the university’s Admissions Department.

ENGLISH REQUIREMENTS

*All information is subject to change. The above entry requirements serve as a guideline. Readers are responsible to verify the information by contacting the university’s Admissions Department.

Programme Structure

In addition to a solid grounding in business, this programme focuses on the development and delivery of an international marketing plan. This includes the ability to understand customers' needs and ensure customers' satisfaction, making it a key element to the success of any business.

This programme is compatible with the new Taylor's Curriculum Framework that allows students to mix & match study modules.

Click here to find out more about the Taylor's Curriculum Framework.

PRIMARY MAJOR

This component consists of Common Core subjects, which are common modules across a discipline that provides the fundamental knowledge of the discipline.

 

Common Core

 

*All information is subject to change. Readers are responsible for verifying information that pertains to them by contacting the university.

UNIVERSITY CORE


The Ministry of Education (MOE) requires all students to take Mata Pelajaran Umum (MPU) (i.e. General Studies) which is categorised under U1, U2, U3 and U4 within the duration of their studies. U1 modules are prescribed by MOE whereas U2, U3 and U4 modules are from a list of University Core Modules (UCM) prescribed as per the Programme Guide. 

 

  • MPU (U1a)
  • MPU (U1b)
  • MPU (U2) or Bahasa Kebangsaan A
  • MPU (U3)
  • MPU (U4)

 

*All information is subject to change. Readers are responsible for verifying information that pertains to them by contacting the university.

COMPLEMENTARY STUDIES

The Complementary Studies component provides student the flexibility to study modules in a related or unrelated field from the same or different school to complement the Primary Major. It may be completed in a form of free electives, an extension, minors or a second major that typically requires at least one (1) semester of student learning time.

Click here to see a full list of all available Complementary Studies Components.

 

Electives

 

*All information is subject to change. Readers are responsible for verifying information that pertains to them by contacting the university.

Future Careers

When you’ve successfully completed this programme, you could embark on any of these exciting careers, including:

FEES & SCHOLARSHIPS

Approximate Total Fees
(Local Students):

RM 99,900

Approximate Total Fees (International Students):

USD 33,391

We have scholarships for the brightest minds.

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* Fees will be reviewed annually. For the avoidance of doubt, Taylor’s reserves the right to revise the fee payable for any given semester.

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